TVR. An exclusive brand that’s been synonymous with the world’s most powerful performance cars, both on the track and on the road, for some sixty years. Few marques conjure up the same sense of theatre and passion among their fans and followers, or fear among the uninitiated.
Step inside a carefully hand-crafted TVR and drive it, however, and one knows immediately the real truth: that there is much more to these British-bred beasts than first meets the eye, that they are paradoxical and that the truth goes far deeper than the cars’ antecedent notoriety perhaps implies.
Today, TVR’s prodigious power and performance is married to a new, real-world sophistication. But none of TVR’s character, flair or soulfulness has been compromised in making the cars more pragmatic; in fact, it is precisely because of the latest models’ profound capabilities and luxuriousness that the experience is enriched even more than ever before.
Combined with tantalising designs and an erstwhile driving sensation is a more distinguished refinement, both to the drive set-up and to the finish. The remarkable result is that every journey is an adventure that’s both cognitive and visceral. An adventure that awakens every sense, and even seems to evoke new ones.
TVR. Passion. Pride. Performance. Now with a dash of practicality.